{"id":19835,"date":"2024-04-03T17:01:00","date_gmt":"2024-04-03T17:01:00","guid":{"rendered":"https:\/\/prowly.com\/magazine\/?p=19835"},"modified":"2024-07-11T13:46:43","modified_gmt":"2024-07-11T13:46:43","slug":"csr-initiatives-2022","status":"publish","type":"post","link":"https:\/\/prowly.com\/magazine\/csr-initiatives-2022\/","title":{"rendered":"Prowly\u2019s CSR Initiatives in 2022, a Retrospective"},"content":{"rendered":"\n<p>As we look back on 2022, just as with every <a href=\"https:\/\/prowly.com\/magazine\/why-csr-is-essential-in-2019\/\">passing year<\/a>, we like to ask ourselves a few simple questions: Have we at Prowly made a social impact? It has been an exciting year of rapid growth and uncharted success, but have we kept to our standards as an ethical business? As we expand, are we leveraging our ever growing corporate social responsibility?&nbsp;<\/p>\n\n\n\n<p>It\u2019s good to keep these things in perspective, to see what we\u2019ve done, how we\u2019ve grown, and what more we could do in the future to make our world, our company, and our community a better and healthier place.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" class=\"wp-block-heading\" id=\"the-weight-of-csr\"><br>The Weight of CSR<\/h2>\n\n\n\n<p>What we\u2019re talking about here is CSR, our <a href=\"https:\/\/prowly.com\/magazine\/corporate-social-responsibility-examples\/\">Corporate Social Responsibility<\/a>, because as we grow our capacity to make a social impact grows along with us. We always come back to that word, Responsibility, and try to keep that in perspective.&nbsp;<\/p>\n\n\n\n<p>CSR has changed over the years, it has evolved. Once it was believed that a corporation\u2019s only responsibility was to generate profit, but we\u2019ve grown past that.&nbsp;<\/p>\n\n\n\n<p>Then <a href=\"https:\/\/prowly.com\/magazine\/how-to-introduce-public-relations-sustainability\/\" data-type=\"URL\" data-id=\"https:\/\/prowly.com\/magazine\/how-to-introduce-public-relations-sustainability\/\" target=\"_blank\" rel=\"noreferrer noopener\">CSR came to mean sustainability<\/a> and reducing the negative impact of profit generation, but we can do better. Through our CSR initiatives, <strong>we have the power to make a real positive social impact<\/strong>. Through charity, supporting sustainability, and our work with NGOs, we can ensure that Prowly remains an ethical business.<\/p>\n\n\n\n<p>Our world is rapidly changing, we can see it each and every day, and it is ever more important to always do what we can to protect our own ethical business practices and ensure our efforts continue to contribute to society. And, as always, this comes down to our people.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" class=\"wp-block-heading\" id=\"why-we-care-about-csr\"><br>Why we care about CSR<\/h2>\n\n\n\n<p><a href=\"https:\/\/prowly.com\/magazine\/corporate-social-responsibility-agency-owners\/\">CSR begins<\/a> with people, with our company culture here at Prowly. What we promote here, what we believe in, defines our social impact on the outside. From our beginnings to now, we celebrate diversity and focus on inclusion. Our aim has been to build and promote <strong>a culture that is open, free, creative, bold, safe and easy-going for anyone and everyone<\/strong>. We prioritize honesty and kindness and always try to stay open-minded. Independence is both our challenge and our greatest strength.<\/p>\n\n\n\n<p>We can see all of this as we look back on this past year and look at what we\u2019ve accomplished together. Our values, our culture, drive our social impact. From this roadmap we can look towards the future and consider what more we could do and what we could do better.<\/p>\n\n\n\n<p class=\"purplebox\">Learn more about what it takes to manage CSR essentials in <a href=\"https:\/\/prowly.com\/magazine\/key-steps-in-managing-csr\/\">this article<\/a>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" class=\"wp-block-heading\" id=\"our-2022-csr-initiatives-in-review\"><br>Our 2022 CSR initiatives in review<\/h2>\n\n\n\n<p>Prowly\u2019s positive impact can come in big and small packages. So let's take a closer look at what <a href=\"https:\/\/prowly.com\/magazine\/corporate-social-responsibility-in-the-age-of-covid-19\/\">CSR initiatives<\/a> we\u2019ve taken up in this past year. Knowing what we\u2019ve done, we can get a better idea of where and how we can make a positive social impact in the future.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">At Home<\/h3>\n\n\n\n<p>For a start, we\u2019ve always liked to keep all of our <strong><a href=\"https:\/\/merchery.co\/transparency\">merchandise<\/a> eco-friendly, sustainable and cruelty free<\/strong>. We try to support small local businesses, keep our social impact close to home where we can see and feel the positive change. We also see the benefit of <a href=\"https:\/\/prowly.com\/magazine\/nonprofit-press-release-examples\/\" data-type=\"URL\" data-id=\"https:\/\/prowly.com\/magazine\/nonprofit-press-release-examples\/\" target=\"_blank\" rel=\"noreferrer noopener\">supporting NGOs with the technology and services<\/a> they need to succeed in their work. We\u2019ve long offered 50% off on all Prowly\u2019s annual plans for NGOs.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Local Charities<\/h3>\n\n\n\n<p>These are a good start, but there is always more we can do. So let\u2019s take a look at how we\u2019ve given to charity. We are and hope to remain a <strong>technological partner of <a href=\"https:\/\/en.wikipedia.org\/wiki\/Great_Orchestra_of_Christmas_Charity\">WO\u015aP<\/a><\/strong>, the biggest, non-governmental, non-profit, <strong>charity organization in Poland raising money for pediatrics and elderly care<\/strong>. And for a few years now, we have supported the initiative \u201cWigilia dla Senior\u00f3w\u201d (Christmas Eve for Seniors), which includes a gift collection for seniors and an event that attempts to bring together Warsaw's elderly and other self-reliant residents who might otherwise spend Christmas alone.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/prowly.com\/magazine\/app\/uploads\/2022\/12\/Prowly-Wosp-1024x765.png\" alt=\"\" class=\"wp-image-19869\"\/><figcaption><em><span class=\"has-inline-color has-cyan-bluish-gray-color\">Prowly &amp; <\/span><a href=\"https:\/\/www.wosp.org.pl\"><span class=\"has-inline-color has-cyan-bluish-gray-color\">WO\u015aP<\/span><\/a><\/em><\/figcaption><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Global Concerns<\/h3>\n\n\n\n<p>These initiatives have kept things close to home, but as we grow we can expand our global reach. The invasion of Ukraine has left many adrift and has created a great many unmet needs, so we made steps to help where we could. In that light, we cooperate with the global gifting platform, SnackMagic, and make a $5 <a href=\"https:\/\/www.snackmagic.com\/features\/donations\">donation<\/a> for every redemption of our gift to this <a href=\"https:\/\/www.facebook.com\/ua.hospitals\/\">organization<\/a>, <strong>supporting hospitals in Ukraine with critical supplies as the struggle continues<\/strong>.&nbsp;&nbsp;<\/p>\n\n\n\n<p>We managed to take this a step further and from February 24 we began providing all <strong>companies and NGOs helping Ukraine with free access to Prowly software<\/strong>. Up to this day, over 20 organizations have benefited from our support.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Help for Ukraine&nbsp;<\/h3>\n\n\n\n<h4 class=\"wp-block-heading\">For the Refugees<\/h4>\n\n\n\n<p>Once again, we try to keep these efforts close to home, where we can see our social impact. And the war has brought many people in need to our very doorstep. So for three whole months <strong>our Warsaw office was converted into a temporary home for refugees<\/strong>. In cooperation with <a href=\"https:\/\/ukrainskidom.pl\">@Dom Ukrainski<\/a> and @Fundacja Centrum, we helped nearly 30 people find permanent places and adjust to their new reality.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/prowly.com\/magazine\/app\/uploads\/2022\/12\/Prowlys-office-1024x836.png\" alt=\"\" class=\"wp-image-19870\"\/><figcaption><em><span class=\"has-inline-color has-cyan-bluish-gray-color\">Prowly office in Warsaw<\/span><\/em><\/figcaption><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\">For the Children<\/h4>\n\n\n\n<p>This provided much needed inspiration, so we looked for more places we could help. And so Prowly <strong>sponsored<\/strong> <strong>20 daycare slots in several nurseries in Warsaw<\/strong> to help enable Ukrainian women to get back on their feet. Thanks to the fact that the children can be looked after, their mothers are able to start working and make ends meet.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">For People<\/h4>\n\n\n\n<p>We also found the time to help a talented artist from Bucha. Mrs. Natalia is a 72 year old member of the Ukrainian Union of Artists and Designers and a former teacher in the Faculty of Architecture at the University of Kiev. <strong>She lost everything during the war<\/strong>. So <strong>Prowly got her new painting equipment<\/strong>, thanks to which she can support herself while pursuing her passion.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Inclusivity<\/h3>\n\n\n\n<p>This year, a new team was formed within the company \u2014 Prowly\u2019s DEI team, inspired and created by our colleagues and devoted to <strong>promoting diversity, equity and inclusion in our workplace<\/strong>. Our internal values reflect the impact we might make in the world around us.&nbsp;<\/p>\n\n\n\n<p>To support the LGBTQ+ community, Prowly made a donation to the Diversity Poland Foundation to help them start a project for suicidal prevention of LGBTQ+ teenagers. We hope that this is a start down a long road to inclusivity not only in our own business, but in the community we share. <strong>Promoting a culture that is open, free, and most of all safe for anyone and everyone<\/strong>.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/prowly.com\/magazine\/app\/uploads\/2022\/12\/Prowly-DEI-1024x531.png\" alt=\"\" class=\"wp-image-19871\"\/><figcaption><em><span class=\"has-inline-color has-cyan-bluish-gray-color\">Prowly DEI team<\/span><\/em><\/figcaption><\/figure>\n\n\n\n<p>These acts, big and small, remind us that we have the ability to make a real <strong>positive impact on people\u2019s lives<\/strong>. They keep us human, focused on people. These initiatives help those in need to maintain or rebuild their independence and help keep us centered on <strong>our core values as an ethical business<\/strong>.<\/p>\n\n\n\n<p class=\"purplebox\">Learn how Prowly can help companies communicate their own CSR activities <a href=\"https:\/\/prowly.com\/magazine\/how-prowly-can-help-communicate-your-csr-activities\/\">here<\/a>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" class=\"wp-block-heading\" id=\"conclusion\"><br>Conclusion<\/h2>\n\n\n\n<p>As we can see from a close examination of what we\u2019ve achieved, our works grow outwards from who we are as a company. What Prowly is and what Prowly continues to be as we grow, expand, and change has and will continue <strong>to define our acts of charity, our work with NGOs, our focus on sustainability<\/strong>. It has and will define the nature of our <strong>CSR initiatives<\/strong> and guide our social impact.<\/p>\n\n\n\n<p>It is important to remember, as we look back on all we\u2019ve done, that this is just a beginning. This past year has presented unique chances for us to experiment, to see just how far we might extend our reach, to see just how deep of <strong>a positive social impact we could make<\/strong>.&nbsp;Through these experiences we can chart a map for further improvements to come. There\u2019s a long road ahead of us, our goal is always <strong>to grow, to change and to better meet our growing responsibility<\/strong>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>As we look back on 2022, just as with every passing year, we like to ask ourselves a few simple questions: Have we at Prowly made a social impact? It has been an exciting year of rapid growth and uncharted success, but have we kept to our standards as an ethical business? As we expand, [&hellip;]<\/p>\n","protected":false},"author":433,"featured_media":19862,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[358],"tags":[],"class_list":["post-19835","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-corporate-social-responsibility"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Prowly\u2019s CSR Initiatives in 2022, a Retrospective - Prowly<\/title>\n<meta name=\"description\" content=\"Taking a look back on all we\u2019ve done in this past year to better understand our shared and growing Corporate Social Responsibility.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/prowly.com\/magazine\/csr-initiatives-2022\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Prowly\u2019s CSR Initiatives in 2022, a Retrospective - 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