{"id":11164,"date":"2025-05-30T12:30:00","date_gmt":"2025-05-30T12:30:00","guid":{"rendered":"https:\/\/prowly.com\/magazine\/?p=11164"},"modified":"2025-06-03T11:12:45","modified_gmt":"2025-06-03T11:12:45","slug":"muck-rack-pricing","status":"publish","type":"post","link":"https:\/\/prowly.com\/magazine\/muck-rack-pricing\/","title":{"rendered":"Muck Rack Pricing in 2025 \u2013 How Much Does it Cost? [+ Muck Rack Alternatives]"},"content":{"rendered":"\n<p>Muck Rack is a PR and communication software platform. Like similar <a data-type=\"URL\" data-id=\"https:\/\/prowly.com\/magazine\/pr-tools-guide\/\" href=\"https:\/\/prowly.com\/magazine\/pr-tools-guide\/\">PR tools<\/a>, it helps you do more effective public relations and allows you to collaborate with your team. Muck Rack\u2019s features include finding journalists, monitoring news, pitching journalists, creating custom media lists and reports, and more.<\/p>\n\n\n\n<p>Unfortunately, Muck Rack pricing is impossible to find on their website. Based on research and user reviews, though, we estimated its cost.<\/p>\n\n\n\n<p>Given that you're Googling their pricing, you probably want to buy a powerful PR software platform without straining your budget. Naturally, we want to help you find the answer to your question and introduce Prowly as a smart alternative. Ready when you are.<\/p>\n\n\n\n<div class=\"wp-block-group signup-cta-container has-base-color has-text-color has-background has-link-color wp-elements-fd6a6f31cbe1495bf698a88c126de08b has-global-padding\" style=\"border-radius:8px;background-color:#1f2937;margin-top:40px;margin-bottom:40px;padding-top:32px;padding-right:32px;padding-bottom:32px;padding-left:32px;background-position:100% 100%;background-repeat:no-repeat;background-size:auto;\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-container-core-group-is-layout-efe3489b wp-block-group-is-layout-constrained\">\n<h3 class=\"wp-block-heading\">Looking for a Muck Rack alternative?<\/h3>\n\n\n\n<p>Try Prowly completely free for 7 days on a platform that has everything you need for PR.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>All-in-one platform:<\/strong> Get everything you need in one tool for PR, incl. media database, outreach, reporting, and more<\/li>\n\n\n\n<li><strong>Transparent Pricing:<\/strong>&nbsp;Plans start at $258\/month<\/li>\n\n\n\n<li><strong>Comprehensive Monitoring:<\/strong> Track the web, social media, print, and broadcast mentions<\/li>\n<\/ul>\n\n\n\n<p class=\"signup-cta-button\"><a href=\"https:\/\/prowly.com\/\" data-type=\"link\" data-id=\"https:\/\/prowly.com\/media-monitoring\/\">Learn more<\/a><\/p>\n<\/div><\/div>\n\n\n\n<h2 class=\"wp-block-heading anchor\" id=\"pricing\">Muck Rack pricing<\/h2>\n\n\n\n<p>Unfortunately,<strong> Muck Rack doesn\u2019t publicly display their pricing<\/strong>. Despite having plans shown on their page, pricing is undisclosed, and you're required to contact a Muck Rack representative for more details.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"358\" src=\"https:\/\/prowly.com\/magazine\/wp-content\/uploads\/2025\/05\/image-1024x358.png\" alt=\"\" class=\"wp-image-45561\" srcset=\"https:\/\/prowly.com\/magazine\/wp-content\/uploads\/2025\/05\/image-1024x358.png 1024w, https:\/\/prowly.com\/magazine\/wp-content\/uploads\/2025\/05\/image-300x105.png 300w, https:\/\/prowly.com\/magazine\/wp-content\/uploads\/2025\/05\/image-768x268.png 768w, https:\/\/prowly.com\/magazine\/wp-content\/uploads\/2025\/05\/image.png 1259w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"purplebox\">However, based on our data and third-party sources, <strong>we estimate that Muck Rack costs an average of $15,000 annually.<\/strong><\/p>\n\n\n\n<p><strong>Key takeaways:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>For a <strong>basic, 1-user<\/strong> subscription, expect to pay around $5,000 per year and up.<\/li>\n\n\n\n<li>The <strong>average<\/strong> price of a Muck Rack subscription is around $15,000 per year.<\/li>\n\n\n\n<li>The <strong>most expensive<\/strong> Muck Rack plans can cost $50,000 per year\u2014or more.<\/li>\n\n\n\n<li>More <strong>affordable alternatives<\/strong>, like <a href=\"https:\/\/prowly.com\/pricing\/\">Prowly<\/a>, start at $258\/per month.<\/li>\n<\/ul>\n\n\n\n<p>The final cost will mainly depend on the number of seats, features, limits, and how well you negotiate.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">What Muck Rack customers are saying<\/h3>\n\n\n\n<p>Based on our research and third-party websites, we've estimated the costs of Muck Rack based on recent data. <\/p>\n\n\n\n<p>Here's what real people are saying about how much they pay in 2025 on Reddit.<\/p>\n\n\n\n<p>One user mentions paying $25,000 per year for 5 users and another claims he pays an eye-watering $53,000 per year for 7-9 users. <\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"626\" height=\"260\" src=\"https:\/\/prowly.com\/magazine\/wp-content\/uploads\/2024\/06\/image.png\" alt=\"Muck Rack pricing user #1 and #2\" class=\"wp-image-45549\" srcset=\"https:\/\/prowly.com\/magazine\/wp-content\/uploads\/2024\/06\/image.png 626w, https:\/\/prowly.com\/magazine\/wp-content\/uploads\/2024\/06\/image-300x125.png 300w\" sizes=\"auto, (max-width: 626px) 100vw, 626px\" \/><\/figure>\n\n\n\n<p>Other users mention lower prices around $10,000 for subscriptions with fewer seats, with one user even claiming he was quoted $5k for a basic, one-seat plan.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"915\" height=\"122\" src=\"https:\/\/prowly.com\/magazine\/wp-content\/uploads\/2024\/06\/image-6.png\" alt=\"Muck Rack pricing user #3\" class=\"wp-image-45556\" srcset=\"https:\/\/prowly.com\/magazine\/wp-content\/uploads\/2024\/06\/image-6.png 915w, https:\/\/prowly.com\/magazine\/wp-content\/uploads\/2024\/06\/image-6-300x40.png 300w, https:\/\/prowly.com\/magazine\/wp-content\/uploads\/2024\/06\/image-6-768x102.png 768w\" sizes=\"auto, (max-width: 915px) 100vw, 915px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"913\" height=\"141\" src=\"https:\/\/prowly.com\/magazine\/wp-content\/uploads\/2024\/06\/image-4.png\" alt=\"Muck Rack pricing user #4\" class=\"wp-image-45554\" srcset=\"https:\/\/prowly.com\/magazine\/wp-content\/uploads\/2024\/06\/image-4.png 913w, https:\/\/prowly.com\/magazine\/wp-content\/uploads\/2024\/06\/image-4-300x46.png 300w, https:\/\/prowly.com\/magazine\/wp-content\/uploads\/2024\/06\/image-4-768x119.png 768w\" sizes=\"auto, (max-width: 913px) 100vw, 913px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"933\" height=\"211\" src=\"https:\/\/prowly.com\/magazine\/wp-content\/uploads\/2024\/06\/image-3.png\" alt=\"Muck Rack pricing user #5\" class=\"wp-image-45553\" srcset=\"https:\/\/prowly.com\/magazine\/wp-content\/uploads\/2024\/06\/image-3.png 933w, https:\/\/prowly.com\/magazine\/wp-content\/uploads\/2024\/06\/image-3-300x68.png 300w, https:\/\/prowly.com\/magazine\/wp-content\/uploads\/2024\/06\/image-3-768x174.png 768w\" sizes=\"auto, (max-width: 933px) 100vw, 933px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"902\" height=\"166\" src=\"https:\/\/prowly.com\/magazine\/wp-content\/uploads\/2024\/06\/image-5.png\" alt=\"Muck Rack pricing user #6\" class=\"wp-image-45555\" srcset=\"https:\/\/prowly.com\/magazine\/wp-content\/uploads\/2024\/06\/image-5.png 902w, https:\/\/prowly.com\/magazine\/wp-content\/uploads\/2024\/06\/image-5-300x55.png 300w, https:\/\/prowly.com\/magazine\/wp-content\/uploads\/2024\/06\/image-5-768x141.png 768w\" sizes=\"auto, (max-width: 902px) 100vw, 902px\" \/><\/figure>\n\n\n\n<p>Ultimately, pricing will greatly vary depending on the type of plan you choose. While the most basic plan seems to start at $5,000, users have mentioned paying 10-fold for more advanced plans. <\/p>\n\n\n\n<p>With plans not being transparent and users claiming discounts and negotiating down prices, it can be frustrating to know if you're not overpaying for the service.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" class=\"wp-block-heading\" id=\"compare-muck-rack-to-alternatives\">Compare Muck Rack to alternatives<\/h2>\n\n\n\n<p><meta charset=\"utf-8\">If you\u2019re keeping your options open, <a href=\"https:\/\/prowly.com\/magazine\/pr-software-comparison\/\">Muck Rack<\/a> alternatives offer the same features, such as media monitoring, media databases, PR outreach, and more.<\/p>\n\n\n\n<figure class=\"wp-block-table is-style-stripes\"><table><tbody><tr><td><strong>Provider<\/strong><\/td><td><strong>Pricing<\/strong><\/td><td><strong>Contract length<\/strong><\/td><td><strong># of contacts<\/strong><\/td><td><strong>Free trial<\/strong><\/td><\/tr><tr><td>Muck Rack<\/td><td>Around $15,000\/yr*<\/td><td>Yearly only<\/td><td>&gt;300,000<\/td><td>No<\/td><\/tr><tr><td>Prowly<\/td><td>From $258\/mo<\/td><td>Monthly or yearly<\/td><td>&gt;1,000,000<\/td><td><meta charset=\"utf-8\"><a href=\"https:\/\/prowly.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Yes (7 days)<\/a><\/td><\/tr><tr><td>Meltwater<\/td><td>Around $15,000\/yr*<\/td><td>Yearly only<\/td><td>&gt;380,000<\/td><td>No<\/td><\/tr><tr><td>Cision<\/td><td>From $10,000\/yr*<\/td><td>Yearly only<\/td><td>&gt;1,400,000<\/td><td>No<\/td><\/tr><tr><td><a href=\"https:\/\/prowly.com\/magazine\/propel-alternatives\/\" target=\"_blank\" rel=\"noreferrer noopener\">Propel<\/a><\/td><td>From $2,400\/yr<\/td><td>Yearly only<\/td><td>&gt;1,000,000<\/td><td>Yes<\/td><\/tr><tr><td><a href=\"https:\/\/prowly.com\/magazine\/agility-pr-alternatives\/\" target=\"_blank\" rel=\"noreferrer noopener\">Agility PR<\/a><\/td><td>Undisclosed<\/td><td>Yearly only<\/td><td>&gt;1,000,000<\/td><td>No<\/td><\/tr><tr><td><a href=\"https:\/\/prowly.com\/magazine\/roxhill-alternatives\/\" target=\"_blank\" rel=\"noreferrer noopener\">Roxhill<\/a><\/td><td>Undisclosed<\/td><td>Yearly only<\/td><td>Undisclosed<\/td><td>Yes<\/td><\/tr><\/tbody><\/table><figcaption class=\"wp-element-caption\">*Estimated pricing based on third-party-data and publically available reviews<\/figcaption><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Prowly<\/strong><\/h3>\n\n\n\n<p><a href=\"https:\/\/prowly.com\/magazine\/best-prowly-alternatives\/\" target=\"_blank\" rel=\"noreferrer noopener\">Prowly<\/a> <a style=\"font-weight: bold;\" href=\"https:\/\/prowly.com\/pricing\">starts from $258\/month<\/a> billed annually and offers an all-in-one PR tool, an extensive media contacts database, and <strong>similar features to Muck Rack.<\/strong> Users can select monthly or yearly subscriptions or try the platform for free with a 7-day trial.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-a89b3969 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/prowly.com\/\">TRY PROWLY FOR FREE<\/a><\/div>\n<\/div>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"829\" height=\"650\" src=\"http:\/\/prowly.com\/magazine\/wp-content\/uploads\/2024\/08\/Prowlys-Media-Database-edited.png\" alt=\"\" class=\"wp-image-40311\" style=\"width:684px;height:auto\" srcset=\"https:\/\/prowly.com\/magazine\/wp-content\/uploads\/2024\/08\/Prowlys-Media-Database-edited.png 829w, https:\/\/prowly.com\/magazine\/wp-content\/uploads\/2024\/08\/Prowlys-Media-Database-edited-300x235.png 300w, https:\/\/prowly.com\/magazine\/wp-content\/uploads\/2024\/08\/Prowlys-Media-Database-edited-768x602.png 768w\" sizes=\"auto, (max-width: 829px) 100vw, 829px\" \/><\/figure><\/div>\n\n\n<h3 class=\"wp-block-heading\"><strong>Cision<\/strong><\/h3>\n\n\n\n<p>More expensive tools like&nbsp;<a href=\"https:\/\/prowly.com\/magazine\/muck-rack-vs-cision\/\">Cision<\/a>&nbsp;can cost over $10,000\/year. These numbers are based on annual plans, so if you\u2019re looking for a monthly subscription (which is most likely unavailable), expect to pay extra.<\/p>\n\n\n\n<p class=\"purplebox\"><meta charset=\"utf-8\"><\/meta>The difference between Muck Rack and its competitors can be found mainly in their <a href=\"https:\/\/prowly.com\/magazine\/cision-pricing\/\" target=\"_blank\" rel=\"noreferrer noopener\">pricing<\/a>, media database quality, additional features, and customer support. In another post, we've covered a more in-depth comparison of <a href=\"https:\/\/prowly.com\/magazine\/muck-rack-vs-cision\/\">Muck Rack vs. Cision vs. Prowly<strong>.<\/strong><\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading anchor\" id=\"prowly-vs-muckrack\">How does Muck Rack compare to Prowly?<\/h2>\n\n\n\n<p>The main difference is in the pricing plans \u2013 <a href=\"https:\/\/prowly.com\/pricing\">Prowly offers flexible pricing plans<\/a> to suit any organization, whether big or small. Depending on the features you're after, Prowly might be a better choice if you don't want to spend too much on PR software. <\/p>\n\n\n\n<figure class=\"wp-block-table is-style-stripes\" style=\"padding-bottom:40px;\"><table><tbody><tr><td><\/td><td><strong>Muck Rack<\/strong><\/td><td><strong>Prowly<\/strong><\/td><\/tr><tr><td><strong>Pricing<\/strong><\/td><td>From $10,000\/yr*<br><\/td><td>From $258\/mo<\/td><\/tr><tr><td><strong>Easy free trial signup<\/strong><\/td><td>No<\/td><td><a href=\"https:\/\/prowly.com\/\">Yes<\/a><br><\/td><\/tr><tr><td><strong>Media database size<\/strong><\/td><td>&gt;250 thousand<\/td><td>&gt;1 million<\/td><\/tr><tr><td><strong>Press release creator<\/strong><\/td><td>No<\/td><td>Yes<\/td><\/tr><tr><td><strong>Press release distribution<\/strong><\/td><td>Yes<\/td><td>pitching, sending press release through email, following up<\/td><\/tr><tr><td><strong>PR CRM<\/strong><\/td><td>Yes<\/td><td>Yes<\/td><\/tr><tr><td><strong>Online newsroom<\/strong><\/td><td>No<\/td><td>Yes<\/td><\/tr><tr><td><strong>Media monitoring<\/strong><\/td><td>Yes<\/td><td>Yes<\/td><\/tr><tr><td><strong>Email analytics<\/strong><\/td><td>Standard<\/td><td>Advanced<\/td><\/tr><tr><td><strong>Support<\/strong><\/td><td>Very responsive<\/td><td>Very responsive<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<center><p class=\"purplebox\"><strong><a href=\"https:\/\/prowly.com\/alternative-to-muckrack\/\">\u2192 See full Muck Rack vs Prowly comparison <br><\/a><\/strong><\/p><\/center>\n\n\n\n<p><\/p>\n\n\n\n<p><br><br><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Muck Rack is a PR and communication software platform. Like similar PR tools, it helps you do more effective public relations and allows you to collaborate with your team. Muck Rack\u2019s features include finding journalists, monitoring news, pitching journalists, creating custom media lists and reports, and more. Unfortunately, Muck Rack pricing is impossible to find [&hellip;]<\/p>\n","protected":false},"author":318,"featured_media":21113,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[359],"tags":[],"class_list":["post-11164","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-pr-tools-and-software"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Muck Rack Pricing in 2025- How Much Does it Cost? + Alternatives<\/title>\n<meta name=\"description\" content=\"Discover the potential costs of Muck Rack&#039;s services, even though they choose not to publicly display their pricing plans!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/prowly.com\/magazine\/muck-rack-pricing\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Muck Rack Pricing in 2025- How Much Does it Cost? + Alternatives\" \/>\n<meta property=\"og:description\" content=\"Discover the potential costs of Muck Rack&#039;s services, even though they choose not to publicly display their pricing plans!\" \/>\n<meta property=\"og:url\" content=\"https:\/\/prowly.com\/magazine\/muck-rack-pricing\/\" \/>\n<meta property=\"og:site_name\" content=\"Prowly\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/prowly\/\" \/>\n<meta property=\"article:published_time\" content=\"2025-05-30T12:30:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-06-03T11:12:45+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/prowly.com\/magazine\/wp-content\/uploads\/2019\/11\/Muck-Rack-Pricing-1.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1440\" \/>\n\t<meta property=\"og:image:height\" content=\"720\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Bart Donda\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@Prowly_com\" \/>\n<meta name=\"twitter:site\" content=\"@Prowly_com\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Bart Donda\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/prowly.com\\\/magazine\\\/muck-rack-pricing\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/prowly.com\\\/magazine\\\/muck-rack-pricing\\\/\"},\"author\":{\"name\":\"Bart Donda\",\"@id\":\"https:\\\/\\\/prowly.com\\\/magazine\\\/#\\\/schema\\\/person\\\/abe464ceab9549817780fb09fd43dce5\"},\"headline\":\"Muck Rack Pricing in 2025 \u2013 How Much Does it Cost? 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