Since consumer presence is primarily online these days, brands have to turn to these digital channels for their PR activities.
Magazine
Digital PR and SEO: The Power Team for Today’s PR Initiatives
Magazine SEO | 7 min September 26, 2018
| 7 min
Public Relations | 20 min July 25, 2018
Disruptive PR: The New Way of Doing Public Relations
Dis-rup-tion is a radical change; by meaning. But what does disruption mean for PR professionals, consumers, clients, and business?
Public Relations | 4 min March 23, 2018
The One Thing You Need if You Want to Become a Communicator of the Future
The communication industry has been dominated by the latest buzzwords for many years. Businesses and individuals have devoted endless hours to mastering the newest tech, in a race to call themselves experts in the competitive digital world.
Public Relations | 3 min January 15, 2018
The Most Urgent Challenges Communicators Must Face in the Digital Age
Mastering digital engagement and measuring the value of PR are the two most pressing challenges facing communications professionals, research has confirmed.
Marketing | 6 min July 25, 2018
10 Advantages Of Digital Marketing Over Traditional Marketing
Marketing, in whatever form, is one of the key activities that every business must partake in, as no business can survive without effective marketing and publicity.
Marketing | 5 min July 23, 2018
Top 4 Ways of Digital Marketing – 2017
We saw some incredible innovations take shape, innovations that transformed online marketing as we know it. Live streaming picked up steam, algorithm updates encouraged marketers to create engaging content, and social media marketing became a “must-have” rather than an option.
Public Relations | 8 min July 23, 2018
Communication Goes Digital
Your audience doesn’t know what it means to be offline anymore. Sometimes they are only away from the keyboard. The times of digital and non-digital communication are long gone. If you want to stay in play and get measurable marketing PR results, it’s about time to embrace new technologies.