A Year of Great Content in Review: 19 Best Pieces by Prowly Magazine Contributors in 2017

This was one hell of a year for Prowly Magazine! We have published more than 110 specialist articles, received over a few dozen chunky comments, launched a Polish version of our blog, kicked off our educational project, and released 10 e-books on different aspects of PR as part of our Prowly Academy. First and foremost, however, we managed to gain the trust of one of the best industry experts who agreed to write some original pieces for us.

And for this, my dear friends and fellow experts, I’d like to thank you on behalf of myself and our readers! I am well aware how much work and time is needed to craft one valuable article or comment. Each of these allows us to pursue our common mission which is to educate the market and improve the skills of those who are responsible for the widely understood communications. I know it is possible with You as Prowly Magazine authors.

The Top 19 Prowly Magazine Contributor Blog Posts of 2017

January

How I Started Guest Posting with TechCrunch

by Benjamin Brandall, Head of Content Marketing at Process Street. @benjbrandall

February

Email Marketing Essentials for Beginners

by Maria Wąchal, International Marketing Manager at Freshmail.com. @wachal_maria

March

15 PR Tools for Mastering Public Relations

by Anna Lebedeva, Head of Media at SEMrush. @DigitalAnya 

April

PR Automation: Will Robots Replace PR People?

by Matija Martek, PR & Marketing Assistant at Mediatoolkit. @matty_martian 

May

10 Best Free Mac App Store Apps For PR Pros and Marketers

by Vlad Shvets, CMO & Co-Founder at New Creative Software Company. @VladyslavShvets 

The Role of Native Advertising in Your Content Marketing Strategy

by Christelle Marci, founder of Ebizpromotion. @christellemacri 

June

Care to Learn the Myths of PR?

by Calin Muresan @Muresanski

July

Building Your Personal Brand on LinkedIn

by Sabine Raabe, CEO Biscuit PR. @BiscuitByte 

A Beginner’s Guide to Building Relationships with Influencers

by Jan Barbosa, Brand Ambassador at beBee. @JBarbosaPR 

6 Tips to Hack Your PR Strategy for Massive Growth

by Pavan Belagatti, Growth Marketer. @Pavan_Belagatti 

August

3 Tips for Creative Marketing That Beats Fake News

by Pratik Dholakiya, Funder of E2M Solutions. @DholakiyaPratik

With AVEs Out of the Picture, These Are the PR Metrics That Count

by Gini Dietrich, CEO Arment Dietrich & author at Spin Sucks. @ginidietrich

September

Why You Must Be Clear on What Your Company Does in All Areas of Business

by Payman Taei, founder of Visme. @PaymanTaei

A Few ‘Kick-Start Your Career’ Tips From Top 6 Most Influential Women (Plus One Man) in Content Marketing

with Rachel Parker @rachparkerCarla Johnson @carlajohnsonAnn Handley @marketingprofsPam Didner @pamdidnerAmy Higgins @amywhiggins,  Gini Dietrich @ginidietrich ‏ and Lee Odden @LeeOdden.

October

What Belongs in a Crisis Communications Plan?

by Michelle Garrett, writer and PR expert, @PRisUs 

Why Fake News Could Be a Brilliant Opportunity for Brand Engagement

by Marialetizia Mele, founder and manager at Your Brand Journalist. @mletiziamele

November

Your Inbound PR Methodology & Tool Stack

by Iliyana Stareva, Global Partner Program Manager at HubSpot. @IliyanaStareva

December

Cool Tools Every PR Pro Should Be Using When Crafting Great Content

by Joanna Gruszczyńska-Walczuk, SEO Executive at Bluerank. @bluerankPL 

PR and Marketing Cannot Stand Stagnation. Focus on Developing New Skills!

with cool tips from:

  • Lee Odden, CEO at TopRank Marketing, @leeodden 
  • Amy Higgins, Account Manager at TopRank Marketing, @amywhiggins
  • Mordecai Holtz, Co-Founder and Chief Strategist at Blue Thread Marketing, @mordecaiholtz 
  • Stephen Waddington, PR expert, blogger and influencer, Partner and Chief Engagement Officer at Ketchum, @wadds 
  • Timothy Hughes, Co-Founder at social-experts.net@Timothy_Hughes
  • Richard Bagnall, Chairman of AMEC, @richardbagnall
  • Magdalena Urbaniak, Global Communication Manager at Brand24, @Meg_Urbaniak

and many other.

Write for us in 2018

In 2018, we intend to focus even more on subjects we love: PR & relationship building, content marketing, social media, social networking, blogging, podcasting, videos, startup community, brand journalism, and hot communication trends and tools. If you would like to contribute to developing Prowly Magazine with us, please don’t hesitate and wait any longer—review our publishing guidelines and contact me at edyta@prowly.com

Happy New Year, Guys!

Golden Drum: Is Content More Important Than Technology?

Golden Drum: Is Content More Important Than Technology?

Technology is there to serve the body and not to confuse the brain or take its role. Content will become more and more important in terms of what it actually represents – thinks Dushan Drakalski, Creative and Film Director.