Media Database
Upload and manage your contacts
Campaigns
Pitch them by email
Behavior Analytics
Track results
Custom Segments
Keep the most engaged audience handy
Got a story? Easily manage your contacts to get it to the right audience and send away. Then check what’s most effective with A/B tests and extended analytics on your audience’s behaviors.
Tags, groups, notes, Tweets and coverage for every media contact - managing database as a team has never been easier
Besides basic options for grouping your media contacts, you can also create custom segments based on how they’ve interacted with your content. This way, you know who your most engaged journalists are when planning your future press releases.
No more mailing mishaps. Prowly lets you create personalized (no HTML!) email campaigns and send them out with a single click.
Use A/B testing while preparing email pitches to check what message title or call to action works best.
Thanks to the scheduling feature you can plan all your future PR campaigns.
Thanks to behavior analytics you just know it right after they’ve opened the message.
Improve the workflow of your PR team with task management. Now it’s clear who should follow up journalists after pitching them and when
